Earlier jockey was into premium range only, now its available at all price points Indian brands like Rupa, Euro would cost you 90-100 for an undi whereas you can get a Jockey at 120 There are five separate distributors for different segments/range So, out of the 6 working days in a week, five days you have a different Jockey distributor sitting […]
One common bullish viewpoint made by most of the investors regarding Gillette has been “Market potential is huge considering its a highly under-penetrated market & Gillette is largely a monopoly business” Lets break up the target market into urban men & rural men and see if there is actually that kind of potential: Urban Men (Metro/Tier […]
Before I come to the point, let me tell you where this post is coming from: In my MBA program at least half of the subjects were same as I studied in my graduation, in fact for some the recommended books were of the same authors. It was during this phase I could compare the […]